Press releases from December 2002


Futuremark® And TerraTec Provide Real-Time Graphics Performance Analysis to German Speaking PC Users

December 17, 2002 - -



Futuremark® And TerraTec Provide Real-Time Graphics Performance Analysis to German Speaking PC Users



Performance Analyzer service helps consumers determine “Best Buy” upgrades for their PC



Saratoga, California USA & Nettetal, Germany – December 17th, 2002 - TerraTec Electronic today announced the integration of Futuremark® Corporation’s Performance Analyzer as a branded service to their worldwide clients and site visitors. The service enables TerraTec’s clients and shoppers to view their system components and see how much more performance their PC can get with higher performing TerraTec Mystify™ graphics cards. This is the first time that Futuremark®’s Performance Analyzer has been localized and branded exclusively for a German speaking audience. In order to use this unique service, please visit: http://www.terratec.de
According to Dirk Schunk, TerraTec’s Director of Project Management, “the Performance Analyzer is an integral part of our marketing strategy and provides an excellent return on investment; we now provide European gamers with objective information they need to make an educated purchase decision" he said. Futuremark®'s 3DMark™ benchmark data backs up the excellent performance of the new Mystify™ display cards produced by TerraTec.
The service detects over 300 attributes of a user’s PC and uses this information to estimate optimal graphics card and memory upgrades. By upgrading to a higher performing TerraTec Mystify™ graphics card, users will see smoother 3D action and more movie-like graphics.
Futuremark® has emerged as the leading provider of benchmarking resources for the PC industry. “The Performance Analyzer service gives our partners a significant competitive advantage,” said Tero Sarkkinen, Executive Vice President of Sales and Marketing for Futuremark®. “By incorporating the service on their site, TerraTec now can market their graphics cards in an unprecedented fashion,” said Sarkkinen.
In recent surveys, users have praised the Performance Analyzer’s ease of use and its accountability. Users’ feedback also suggests a significant positive effect in the final purchasing decisions. According to one user of the Performance Analyzer: "The 3DMark info weighed heavily, if not solely on my purchase decision".

About TerraTec
In 1994, Terratec Electronic GmbH set out to make its mark from the Lower Rhine town of Nettetal, Germany. Since then, Germany's largest manufacturer of sound cards has evolved into one of the largest multimedia enterprises in Europe. Its product portfolio ranges from audio systems, video, graphics and TV cards for PCs to HiFi consumer products for digital radio and MP3. TerraTec has demonstrated its innovative power in the multimedia sector with its "EWS Technology" and "4G Sound" standards. The company has an international reach and generated sales of around EUR 24 million in the last business year. For more information, please visit http://www.terratec.de.

About Futuremark® Corporation
Futuremark® Corporation, formerly known as MadOnion.com™, is the leading provider of PC performance information and web services. Futuremark® is known around the world for its benchmark products, including the 3DMark® Series and PCMark™2002 (with more than 30 million copies distributed worldwide) and value-added services powered by a database of over 5 million real life benchmarking results. Futuremark® has offices in Saratoga, California and Helsinki, Finland. For more information, please visit http://www.futuremark.com

Company Contacts:
Futuremark Corporation
Mr. Tero Sarkkinen
Executive Vice President of Sales and Marketing
Phone: +1-408-517-0131
Email: tero@futuremark.com
Terratec Electronic GmbH
Dirk Schunk
Director of Project Management
Phone: +49 (0) 2157 / 8179-0
Email: dirk.schunk@terratec.de

Agency Contact:
TechWire International
Leo Pot
+1-831-429-6288
information@ezwire.com

MadOnion.com Changes Company Name to Futuremark Corporation

December 11, 2002 - -



MadOnion.com Changes Company Name to Futuremark Corporation



New Name Leverages Strength of Product Line and Aligns Company and Products in a Single Brand Name



Saratoga, CA – December 11th, 2002 – MadOnion.com™, announced today that it has changed its company name to Futuremark® Corporation. The goal of the name change is to leverage the strength of the 3DMark® and PCMark™ product lines and to align its corporate and product brand identities.
Futuremark® Corporation will continue to be the leading provider of computer performance analysis software and services to its established corporate and end-user customer bases. In addition, the company provides services to IT industry companies, enabling online marketing based on personalized performance information and allowing them to provide enhanced customer support.
"Effectively we are leveraging the phenomenal success of the 3DMark® product line," said Tero Sarkkinen, Executive Vice President of Sales and Marketing for Futuremark® Corporation. "With over 100 large corporate customers and 30 million end-users using our products and services today, we felt it was a good time to capitalize on the momentum of our product family."
Futuremark® Corporation has adopted its new name as a statement of the brand value of its products and is delivering on this promise with a synergistic, two-pronged approach. First, Futuremark® will continue to offer and expand on their popular 3DMark® and PCMark™ benchmark software suites. Second, Futuremark®’s service offerings complement the product lines and offer unique tools for product marketing, market intelligence and customer support. Futuremark® is well positioned into growth into new areas of benchmarking, such as the PDA and the wireless handset market.
"In conjunction with our aggressive software development and service strategies, we have been pursuing the development of a strong corporate identity that will accurately represent our company and its services to our clients and prospects”, stated Sarkkinen. "While our company name is changing, all core elements of the organization will remain the same. Futuremark® Corporation will continue to provide our customers and partners with the ability to objectively analyze computer performance and we will continue to place emphasis on our strong partnerships with industry leaders," continued Sarkkinen.
Along with the name change, the company adopted a new corporate identity, including a new logo and visual identity, and a new website that can be found at www.futuremark.com/pressroom. The changes are effective immediately, and all future business activity will be undertaken with the new name.
For More Information
For more details on the corporate name change and the company’s product family and services, visit www.futuremark.com/pressroom.
About Futuremark
Futuremark® Corporation is the leading provider of computer performance analysis software and services and is known around the world for its benchmark product lines, including the industry standard 3DMark® and PCMark™2002 as well as value-added services powered by a database of over 5 million real-life benchmark results. Futuremark® Corporation has offices in Saratoga, California and Helsinki, Finland. For more information, please visit www.futuremark.com/pressroom.

Company Contacts:
Futuremark Corporation
Tero Sarkkinen
Executive Vice President of Sales and Marketing
+1-408-517-0131
tero@futuremark.com

Agency Contact:
TechWire International
Leo Pot
+1-831-429-6288
information@ezwire.com

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